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Adobe Audience Manager Training

Hands-On Adobe Audience Manager Training for Data-Driven Marketing Success

Gain expertise in Adobe Audience Manager to optimize data management and audience segmentation. Start mastering Audience Manager today!

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Join over 100000+ learners who have taken up training with myTectra. Get High-Quality Training, Certification, Best Price and 24/7 Customer Care.

Key Program Highlights:

  • Delivering top-notch education to equip you with essential skills.
  • Learn from industry experts with real-world experience.
  • A thorough curriculum covering all necessary topics.
  • Dedicated support to help you secure job placements.
  • High ratings reflecting our commitment to quality.
  • Hands-on experience through real-world projects.
  • Personalized, engaging learning for better outcomes.
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About Program

The Adobe Audience Manager Training by myTectra is designed to equip participants with comprehensive knowledge of Adobe’s Data Management Platform (DMP) for building audience profiles and delivering personalized customer experiences. This course covers data collection, segmentation, activation, and optimization techniques. Participants will learn to create unique audience segments from various data sources, integrate with third-party platforms, and leverage actionable insights to drive data-driven marketing strategies. Hands-on labs and real-world use cases are included to provide practical experience.

  • Basic understanding of digital marketing and customer segmentation.
  • Familiarity with data management concepts and platforms is recommended.
  • Knowledge of analytics tools and marketing technologies is beneficial.
  • Data Analysts and Data Scientists
  • Digital Marketing Professionals
  • Audience Segmentation Specialists
  • CRM and Campaign Managers
  • Marketing Automation Specialists
  • Professionals using Adobe Experience Cloud products

Curriculum:

Module 1: Introduction to Adobe Audience Manager

  • Overview of Adobe Audience Manager (AAM)
  • Role of DMP in the Digital Marketing Ecosystem
  • Key Features and Benefits

Module 2: Data Collection and Onboarding

  • Data Sources and Ingestion Methods
  • First-party, Second-party, and Third-party Data
  • Implementing Tags and Pixel Tracking

Module 3: Audience Segmentation

  • Creating and Managing Segments
  • Using Traits and Segment Rules
  • Behavioral and Demographic Segmentation

Module 4: Profile Merging and Identity Management

  • Cross-device and Cross-channel Identity Resolution
  • Implementing Identity Graphs
  • Profile Merging and Unifying Customer Data

Module 5: Audience Activation and Targeting

  • Activating Audiences Across Platforms
  • Integration with Demand-side Platforms (DSPs)
  • Personalized Targeting and Content Delivery

Module 6: Analytics and Insights

  • Analyzing Audience Performance
  • Creating Reports and Dashboards
  • Using Audience Optimization Insights

Module 7: Integration with Adobe Experience Cloud

  • Integrating Audience Manager with Adobe Analytics and Adobe Target
  • Using AAM with Adobe Campaign and Advertising Cloud
  • Data Export and API Integration

Module 8: Privacy and Compliance

  • Data Governance and Security in DMP
  • Managing Privacy Regulations (GDPR, CCPA)
  • User Consent Management

Module 9: Best Practices and Advanced Strategies

  • Audience Segmentation Best Practices
  • Data Enrichment and Look-alike Modeling
  • Real-world Use Cases and Campaign Strategies

Module 10: Hands-on Labs and Real-world Exercises

  • Setting Up Traits, Segments, and Destinations
  • Building Unified Customer Profiles
  • Executing Personalized Campaigns Using Segments
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Path to Success

Learning Path

Master new skills to achieve your career goals.

Demo Session

Participate in a demo session for an overview of the course content. You will meet instructors and fellow learners, ask questions, and understand the teaching approach, helping you gauge the course’s relevance to your goals.

Enrollment

Complete your registration to join the course. You will gain access to the Learning Management System (LMS), where all materials, schedules, and resources are available, ensuring you’re ready to embark on your learning journey smoothly.

Live Classes

Engage in live classes led by experienced instructors covering core topics in depth. Interactive discussions and Q&A sessions encourage active participation, enhancing your understanding and retention of the material taught.

Hands-On Project

Complete a hands-on project that applies your learned skills in practical scenarios. This project simulates real-world challenges, allowing you to build a portfolio piece that showcases your competencies to potential employers.

Certification

After completing the course and project, you will receive a recognized certification that validates your expertise and enhances your professional credentials in your chosen field.

Career Support

Access career support services after certification, including resume workshops, interview preparation, and job placement assistance. These resources equip you with the tools needed to transition successfully into the workforce.

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Course Features

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Courses are delivered by experienced working professionals and subject matter experts with real-world experience.

Hands-On Training

We provide learners with practical experience through real-world scenarios, projects, and interactive exercises.

Customizable Corporate Training

Tailored training solutions designed to meet the specific needs of organizations and teams.

Certifications & Assistance

Certifications offered by myTectra align with international standards and we also help you to prepare for globally recognized certifications.

Global Recognition

Trusted by individuals and enterprises worldwide, with a track record of successful alumni and partnerships.

24 x 7 Expert Support

We have a 24x7 online support team to resolve all your technical queries, through a ticket-based tracking system, for a lifetime.

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Start Learning Today. Access Your Resources for a Lifetime!

Enjoy lifetime access to myTectra’s Learning Management System (LMS), including session recordings, study materials, and resources. This ensures continuous learning and easy reference to course content even after completion.

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Resume Preparation Made Professional and Impactful

Get expert guidance in crafting a professional and impactful resume. myTectra’s resume-building support helps highlight your strengths, certifications, and skills effectively, increasing your chances of landing your dream job.

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Prepare for Success with Expert Mock Interviews

Prepare for real-world interviews with personalized mock interview sessions conducted by industry experts. Receive feedback on your performance, learn key interview techniques, and gain the confidence to succeed in job interviews.

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FAQs

How do I contact myTectra for Corporate Training?

Would you like to reach us for the training for your team? Please fill the below form. We will get back to as soon as possible.

Will I get placement assistance?

myTectra is providing 100% placement assistance on our key courses. We help you with the career counselling, Exams on Key courses, Mock Interviews and Technical Interviews Tips.

Landing an interview proves that you have the job-specific skills for the position, but how do your interview skills stack up? Also, Soft skills are often the most important factor in showing you're the best candidate for the job.

Hence we are conducting FREE TRAINING on Soft-Skills worth Rs-25, 000 to all myTectra students which will help you to attend the interviews with more confidence. 

What if I miss a class?

You will never miss a lecture at myTectra. You can choose either of the two options:

Classroom Training:

  • If you miss one or few classes we can give a backup class based on trainer and your convenient time. 
  • In case if you miss many classes, we can reschedule your class with upcoming batches or other running batches based on how many courses topics you have completed so far.

Live-Online Training:

  • View the recorded session of the class available in your LMS.
  • You can attend the missed session, in any other live batch.
Can I attend a demo session before enrollment?

Yes. We arrange a free demo for all the courses either in the Classroom or Live-Online demo. Please fill the demo request form below to schedule a free demo.

What if I have more queries?

Just give us a CALL at +918047112411 OR email at support@mytectra.com

What are the payment options?
Payments can be made using any of the following options and a receipt of the same will be issued to you automatically via email for both classroom training and Online training.
 
  • Visa Debit/Credit Card
  • American Express and Diners Club Card
  • Master Card
  • PayPal
  • Net Banking/Wire Transfer
  • UPI Payment such as Google Pay, PhonePe, Paytm
  • Cash/Cheque/DD ( Not for Online Training )
Where do the classes take place?

For Individual: 

Classroom Training - Bangalore

Live-Online Training - Globally 

For Corporates: 

Classroom Training - We deliver classroom training for corporate in more than 20 countries. Send us an Enquiry Now!

Online Training - Globally

* All of the classes are conducted live online. They are interactive sessions that enable you to ask questions and participate in discussions during class time. We do, however, provide recordings of each session you attend for your future reference.

Who are the Trainers?

Our Trainer’s are chosen not only for their knowledge and expertise but also for their real-time experience in the respective courses.

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Yes, myTectra offers Professional Adobe Audience Manager Training in Bangalore with certification, along with Live-Online Training globally, equipping you with real-world audience management expertise.